BKY Data Consulting
Live demo

Close.io Sales Pipeline Performance

Raw Close.io lead and opportunity data goes in, revealing key sales pipeline KPIs and trends. Live demo on synthetic data.

Total Pipeline Value
$139,500
▲ Current open deals
Weighted Pipeline Value
$76,300
▲ Probability adjusted
Closed Won (MTD)
$9,500
▲ Month-to-date
Average Deal Cycle
15 Days
■ Closed deals

How the data flows

Extract
Close.io API / Python
Securely pull raw lead and opportunity data from Close.io.
Transform
Python / dbt
Clean, standardize, and enrich data; calculate weighted values and deal cycles.
Load
BigQuery
Store transformed data in a performant cloud data warehouse.
Visualize
Looker Studio
Build interactive dashboards for sales performance monitoring and insights.

Pipeline Value by Stage

Deals by Owner

Weighted Pipeline Trend (Last 3 Months)

Open Opportunities Detail

Lead NameStageOwnerExpected Close DateValue ($)
Acme CorpQualificationAlice2023-11-15$5,000
Globex IncProposal SentBob2023-11-20$12,000
Soylent CorpDiscoveryAlice2023-11-25$7,500
InitechNegotiationCharlie2023-11-30$20,000
Wayne Ent.QualificationCharlie2023-12-05$6,000
Omni Consumer ProductsProposal SentBob2023-12-10$15,000
Tyrell CorpDiscoveryCharlie2023-12-15$9,000
Gringotts BankNegotiationBob2023-12-20$25,000
Umbrella CorpQualificationCharlie2024-01-05$4,000
Massive DynamicProposal SentAlice2024-01-10$18,000
Pied PiperDiscoveryCharlie2024-01-15$6,500
HooliNegotiationAlice2024-01-20$17,000
Vault-TecQualificationCharlie2024-01-25$5,500
SkynetProposal SentAlice2024-01-30$11,000
Sirius CyberneticsDiscoveryBob2024-02-05$8,000

Raw source data

dataset.csv — showing 12 of 20 rows. The dashboard above is computed from this file, untouched.

Lead IDLead NameStatusStageOwnerCreated DateLast Activity DateExpected Close DateValue ($)Win Probability (%)
L001Acme CorpOpenQualificationAlice2023-10-012023-10-052023-11-15500030
L002Globex IncOpenProposal SentBob2023-10-032023-10-102023-11-201200060
L003Soylent CorpOpenDiscoveryAlice2023-10-052023-10-082023-11-25750020
L004InitechOpenNegotiationCharlie2023-10-072023-10-122023-11-302000070
L005Stark Ind.WonClosed WonBob2023-10-092023-10-152023-10-158000100
L006Wayne Ent.OpenQualificationCharlie2023-10-102023-10-112023-12-05600025
L007CyberdyneLostClosed LostAlice2023-10-122023-10-182023-10-1830000
L008Omni Consumer ProductsOpenProposal SentBob2023-10-142023-10-202023-12-101500055
L009Tyrell CorpOpenDiscoveryCharlie2023-10-162023-10-192023-12-15900020
L010Weyland-YutaniWonClosed WonAlice2023-10-182023-10-252023-10-2510000100
L011Gringotts BankOpenNegotiationBob2023-10-202023-10-222023-12-202500075
L012Umbrella CorpOpenQualificationCharlie2023-10-222023-10-242024-01-05400030

How this works in production

How the production version of this Close.io analytics solution works:

Source
Close.io
Your live CRM data.
Ingestion
Python / Close.io API
Automated scripts to pull data periodically.
Orchestration
n8n
Workflow automation for scheduled data pulls and alerts.
Warehouse
BigQuery
Scalable cloud data warehouse for storing historical and transformed Close.io data.
Transformation
dbt
SQL-based data modeling to create clean, aggregated tables for reporting.
Reporting
Looker Studio
Interactive dashboards for sales leadership and individual reps.

This demo runs on synthetic data.

Want this on your real data?

I can wire this to your live Close.io source in days, providing immediate insights.

bing@bkydataconsulting.com